Italian National Day

Italian Embassy, Beijing

02 June 2017

TheItalian Embassy of Beijing hosted this year as well the celebration of ItalianNational Day. More than two thousand guests gathered in order to celebrate thejoy of being Italian and to commemorate one of the most significant moments ofItalian History; among them were important diplomats, both from Italy and othercountries. 100ITA, together with other companies such as Ferrari, Bulgari,Salvatore Ferragamo, Pirelli, Illy, Ferrero, Danieli and Campari, contributedto the realization of this celebration.

Afterthe Ambassador’s institutional honors, guests participated to a celebration ofItaly: from lyrical opera to classical music and ballet, from top quality whitetruffles to the finest Italian wines, such as Barolo and Amarone dellaValpolicella; from artisanal tradition embodied by Imola ceramics to theemotion of touching a real Formula One Ferrari; from fashion and elegance,represented by Bulgari and Ferragamo, to the technological excellence withinthe Italian niche manufacturing sector.

ItalianNational Day ended at nightfall, with music performances and typical regionaldishes made by Italian chefs. Besides, there were also toasts with 24 caratgold and suggestive light games colouring the outer garden, contributing tomaking this celebration a joyful communion with China, a country that also hasan extremely rich cultural heritage, and an unforgettable homage to Italy.

Producers attending the exhibition:

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